SES Chicago

This week is SES Chicago, a Search Engine Strategies conference that's taking place in Chicago. I thought that most of the attendees would be from agencies, so I have been surprised to find that many of them are like me-- either self-employed or working for small companies. I even met others in the mortgage industry and eldercare industries. I've learned a lot about marketing to seniors, and how to phrase things in a way that makes sense for the industry. I look forward to sharing my knowledge, once the conference completes.